Program Description: “Reels, and Insta, and TikTok, OH MY!” is an engaging and informative session designed to break down the power of video and social media for businesses, with a special focus on photographers. As a photographer, you have to wear many hats—creative director, marketer, social media manager, and more. My goal with this workshop is to make the social media and video content aspect of running your business less intimidating and more exciting. We’ll explore how platforms like Instagram Reels, TikTok, and more can help you connect with your audience, enhance your brand visibility, and drive growth. Whether you’re new to the digital space or looking to sharpen your skills, you’ll leave with practical strategies that simplify social media engagement and elevate your business to new heights. Get ready to unlock the secrets of social media success with easy-to-apply tips and tools, designed specifically for photographers juggling multiple roles!

About Luke: Luke Marzano is a passionate photographer, business owner, and digital marketing expert who specializes in helping photographers grow their businesses through social media and video content. With years of experience behind the lens and in front of the screen, Luke understands the unique challenges photographers face in today’s digital landscape. His goal is to simplify social media strategies and make content creation approachable, engaging, and effective. Luke empowers photographers to leverage digital tools to boost their brand, connect with their audience, and achieve lasting success.